02 Overlay

BIFF, BANG, POWELL

Norman Powell Sprocket Photo

As a former Account Manager with The Concierge Club, Anthony Marino was assigned to the HP Canada account, where he was responsible for the planning, production and execution of nation-wide experiential marketing projects. Mondo Lulu was brought in to create graphics and collateral, working with HP Canada’s brand vision.

The highlight of this campaign featured Norman Powell, a current member of the Toronto Raptors. Its goal: to promote key products for HP Canada, such as the HP Sprocket portable photo printer and the HP Spectre x360 laptops. Respone to this project generated feature articles in BlogTO, Buzzfeed and Narcity and helped to build and maintain brand awareness for the client.

EVENT LOGISTICS AND MANAGEMENT

HP Interactive Kiosk
HP Norman Powell T-Stand Poster
Norman Powell With HP Brand Ambassadors
HP Reinvent Giving Poster French
HP Reinvent Giving Poster English
HP Reinvent Giving Spec Sheet
HP Holiday tour mall overview
HP Mall Installation Mannequins With Sprocket
HP Mall Installation Hung Photo on String

WEBSITE DESIGN ©2019 5ONETWO